Musemio: edtech platform brings museum culture to children through VR

Musemio is an edtech platform that transforms museum narratives into playful mobile experiences for children, using a cardboard accessory. Co-founded by Olga Kravchenko and Kaitlin Fritz, the platform draws on Finnish pedagogy and 'phenomenon-based learning'. Kravchenko, inspired by her love for the Victoria and Albert Museum, developed the idea during her master's research on technology in museums. At the M9 Summit in Mestre, Musemio connected with potential Italian partner AR Market and participated in a closed-door roundtable with the European Commission on immersive tech leadership. The platform has been supported by UCL Innovation and Enterprise, King's20, and Bethnal Green Ventures, a social impact accelerator. Kravchenko notes that while North America leads in VR use, Europe is catching up, citing the Museo della Storia di Bologna and Museo Nazionale della Scienza e della Tecnologia di Milano as Italian examples. She critiques the fragmentation of VR experiences across museums and calls for global platforms. Musemio aims to make cultural education accessible worldwide, envisioning a future where a child in New Delhi can explore any London museum from home.