ARTFEED — Contemporary Art Intelligence

Moncler unveils summer collection at Milan Design Week 2026

other · 2026-04-16

Moncler launched its 'Best of Summer' collection at Milan Design Week 2026, marking a strategic push beyond its winterwear roots. An enormous inflatable octopus installation at 10 Corso Como, the concept store founded by Carla Sozzani, signaled the brand's summer ambitions. Similar inflatable animals appeared at Moncler's Bond Street store in London and a pop-up in Seoul. The collection reimagines Moncler's signature puffy down jackets in lightweight, featherweight iterations, including pre-layered pieces. Photographed by David Gomez Maestre and styled by Brillant Nyansago, the campaign was shot in Richmond Park, London, and featured in the June 2026 Travel Issue of Wallpaper*. Models Nazarit Machin and Xu Meen from IMG Models wore pieces ranging from £320 to £1,470. The collection tagline is 'Have a Puffy Summer'.

Key facts

  • Moncler launched summer collection at Milan Design Week 2026
  • Installation at 10 Corso Como featured giant inflatable octopus
  • Similar inflatable animals appeared in London and Seoul
  • Collection reimagines puffy jackets in lightweight materials
  • Campaign photographed by David Gomez Maestre in Richmond Park
  • Featured in Wallpaper* June 2026 Travel Issue
  • Models: Nazarit Machin and Xu Meen from IMG Models
  • Tagline: 'Have a Puffy Summer'

Entities

Artists

  • David Gomez Maestre
  • Brillant Nyansago
  • Nazarit Machin
  • Xu Meen
  • Carla Sozzani
  • Andy Hillman
  • Jamie Dornan
  • Jack Moss
  • Rick Owens
  • Pieter Mulier
  • Jonathan Anderson
  • Grace Wales Bonner
  • Christian Lacroix
  • Kate Moss
  • Manolo Blahnik

Institutions

  • Moncler
  • 10 Corso Como
  • Wallpaper*
  • IMG Models
  • Suun Consultancy
  • Royal Parks
  • Salone del Mobile
  • AnOther
  • 10 Magazine
  • Rizzoli

Locations

  • Milan
  • Italy
  • London
  • United Kingdom
  • Seoul
  • South Korea
  • Richmond Park
  • Monestier-de-Clermont
  • France
  • Tokyo
  • Japan
  • Miami
  • USA
  • Paris
  • UK
  • St Moritz
  • Switzerland
  • Aspen
  • Courchevel

Sources