Milano Fashion Week Autumn/Winter 2025/26: Fashion in Crisis

The Milan Fashion Week for autumn/winter 2025/26 unfolded against a backdrop of economic uncertainty and geopolitical tensions. Asian markets no longer drive sales as before, and US President Donald Trump announced 25% tariffs on European imports, potentially causing €2 billion in losses for Italy, the most exposed country due to its high export volume to the US. Inflation has eroded purchasing power for middle-income consumers. Designers responded by clinging to reassuring certainties: classic tailoring, heritage, and safe styles. The suit—jacket and trousers—emerged as a dominant trend, echoing its symbolic use by Ukrainian President Volodymyr Zelensky during his Oval Office meeting with Trump. Shows were more subdued, with fewer sparkles, smaller venues, and reduced parties. Collections leaned into brand heritage rather than experimentation. Independent talents like Susan Fang (supported by Dolce&Gabbana), Florania, and Cavia brought color and joy. The week was marked by a sense of caution, with practicality overtaking wild experimentation.