Michel Gondry's iPhone 7 Plus Short Film 'Détour'
Michel Gondry directed an 11-minute short film titled 'Détour' for Apple, shot entirely on an iPhone 7 Plus. The film follows a pink tricycle that, after losing its owners, embarks on a long journey to find a new life. Gondry's whimsical, fantastical style is on full display, emphasizing creativity over technical specs.
Key facts
- Michel Gondry wrote and directed 'Détour' for Apple.
- The 11-minute short was shot using only the iPhone 7 Plus camera.
- The film's protagonist is a pink tricycle.
- The tricycle loses its owners and goes on a journey.
- The short showcases Gondry's signature fantastical realism.
- Apple commissioned the film to highlight the iPhone 7 Plus camera capabilities.
- The film is in French and features Gondry's visual inventions.
- The short was released in July 2017.
Entities
Artists
- Michel Gondry
Institutions
- Apple
- Artribune
Locations
- Cupertino
- France