Merit Beauty launches first hospitality collaboration with The Ritz-Carlton
Merit Beauty is venturing into the hospitality world this summer by teaming up with The Ritz-Carlton. This partnership will introduce beauty carts, in-room kits, and a signature 'Minimalist Martini' at seven different locations across North America, including Toronto, Santa Barbara, Dallas, Washington DC, Naples, Los Angeles, and New York, NoMad. Guests staying in the Club Level will receive complimentary items like Great Skin Serum and Clean Volume Mascara. The room-service packages come in custom canvas bags, and during turndown service, there will be co-branded chocolates and skincare samples. The participating bars will serve the martini with a Retrospect fragrance sample, and an exclusive travel kit featuring a special keychain is available both in-room and online. CMO Aila Morin remarked, "Merit creates products that are meant to live with you."
Key facts
- Merit Beauty collaborates with The Ritz-Carlton for its first hospitality partnership.
- The collaboration runs through summer and early autumn.
- Beauty carts, in-room kits and a fragrance-paired martini are introduced at seven North American hotels.
- Participating cities include Toronto, Santa Barbara, Dallas, Washington DC, Naples, Los Angeles and New York, NoMad.
- Club Level guests receive complimentary Merit products: Great Skin Serum, Great Skin Double Cleanse, Clean Volume Mascara and Flush Balm in Postmodern.
- Room-service bundles include a custom canvas pouch; turndown offers co-branded chocolates and skincare samples.
- A 'Minimalist Martini' is served with a sample of Retrospect fragrance at participating bars.
- A limited-edition travel kit with exclusive keychain is available in-room and online.
Entities
Institutions
- Merit Beauty
- The Ritz-Carlton
Locations
- Toronto
- Canada
- Santa Barbara
- USA
- Dallas
- Washington DC
- Naples
- Los Angeles
- New York
- NoMad