ARTFEED — Contemporary Art Intelligence

Memory Card Discounts Emerge for NAB Show 2026 Amid AI-Driven Price Inflation

other · 2026-04-20

As the NAB Show 2026 approaches, memory card manufacturers are launching special deals to combat escalating prices driven by AI data requirements. B&H Photo has more than 100 promotions on memory cards. Lexar's 256GB 1800x UHS-II SDXC cards are priced at $199.99 following a $110 discount, while their V90 512GB card is reduced to $449.99 from $674.99. Sony's 128GB SF-G Tough card sees a price drop from $343 to $253, and the 256GB variant falls from $538 to $418. ProGrade Digital's 128GB Iridium card is now $135.99 after a $24 reduction. Discounts of up to $450 are available on Sony and Lexar's CFexpress Type A cards, with CFexpress Type B deals from Lexar and ProGrade Digital offering savings of up to $356.25.

Key facts

  • NAB Show 2026 is prompting memory card manufacturers to run special promotions.
  • AI companies' data demand has driven memory card cost inflation.
  • B&H Photo is offering over 100 memory card deals as part of NAB 2026 specials.
  • PetaPixel selected notable discounts across SD, CFexpress Type A, and CFexpress Type B cards.
  • Lexar's 256GB 1800x UHS-II SDXC Gold Series two-pack is $199.99 after a $110 coupon.
  • Sony's 128GB SF-G Tough Series UHS-II SDXC card is discounted to $253 from $343.
  • Lexar's 2TB Gold series CFexpress Type A card is $999.99 after a $450 discount.
  • ProGrade Digital's 800GB CFexpress 4.0 Type B Iridium card is $679.99, down from $799.99.

Entities

Institutions

  • B&H Photo
  • PetaPixel
  • Lexar
  • Sony
  • ProGrade Digital
  • Nextorage
  • Wise Advanced
  • NAB Show

Sources