McDonald's Adds Red Bull Dragonberry Energizer to US Menu
For the first time, McDonald's is introducing Red Bull to its menus in the U.S. with the launch of the Red Bull Dragonberry Energizer. This new drink features a blend of Red Bull, blue raspberry syrup, and freeze-dried dragonfruit pieces, available in both regular and zero-sugar options. This collaboration signifies a notable alliance between the fast-food leader and the energy drink company, broadening McDonald's beverage selection beyond its usual soft drinks and coffee. As part of its strategy to diversify offerings and appeal to customers interested in energy drinks, the Red Bull Dragonberry Energizer will be available at select U.S. locations, although a specific release date has yet to be announced.
Key facts
- McDonald's is adding Red Bull to its U.S. menus for the first time.
- The new drink is called the Red Bull Dragonberry Energizer.
- It contains Red Bull, blue raspberry syrup, and freeze-dried dragonfruit pieces.
- Available in regular and zero-sugar formats.
- The announcement was made via a news article on Quartz.
- The launch is part of McDonald's strategy to diversify beverage offerings.
- Exact launch date not specified.
- This is a partnership between McDonald's and Red Bull.
Entities
Institutions
- McDonald's
- Red Bull
Locations
- United States
Sources
- Quartz —