Marco De Vincenzo on Fashion, Art, and Music: An Interview

Marco De Vincenzo, born in Messina in 1978, studied at Istituto Europeo di Design in Rome and joined Fendi after graduation. He became creative director of Etro from 2022 to 2026, focusing on reinterpretation rather than revolution. His final show for Etro, the AI26-27 collection during Milan Fashion Week, featured a collaboration with Sardinian musician Bluem and Roman collective Numero Cromatico. Previous collaborations include artists Amy Lincoln, Santamarea, Miglio, Agostino Iacurci, and La Niña. De Vincenzo emphasizes elevating fashion from commercial status, citing Schiaparelli's creative circles as inspiration. He integrates music early in the design process, citing Sigur Rós as a favorite. At Etro, he researched the brand's cultural heritage, collaborating with contemporary artists from cultures historically referenced by the brand. He views creative direction as orchestration and considers Etro a platform for emerging artists, starting with a Santamarea track used in a women's show. De Vincenzo believes fashion should return to helping people express themselves and that investing in imagery is key to its cultural relevance.