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Manchester Airport to Remove AI-Generated Billboard Mocked for Distorted Photographers

digital · 2026-04-22

Manchester Airport in the U.K. announced it will remove a photography-themed billboard after widespread criticism for using poorly generated AI imagery. The advertisement, displayed at the airport, features groups of tourists with cameras but contains glaring errors including distorted hands with elongated, twisted fingers and garbled text where camera brand names should appear. One bag in an image bears the nonsensical label "Kobak Pomtoe," likely a botched attempt at "Kodak." Thom Rylance, frontman of the band The Lottery Winners, highlighted these flaws in a viral social media video, questioning why the airport, which reportedly makes $1.3 billion annually, didn't hire human creatives. The airport confirmed to the Manchester Evening News that it was aware of the issue and plans to take down the billboard. This incident follows a PetaPixel report about increasing client use of generative AI tools in photography, raising concerns about corporate adoption of AI without professional oversight. Public reaction included criticism from Canon Europe Pro and social media users who condemned large organizations for using substandard AI images.

Key facts

  • Manchester Airport in the U.K. is removing an AI-generated billboard
  • The billboard features distorted images of photographers with unnatural hands
  • Text on cameras is garbled, and a bag reads "Kobak Pomtoe" instead of "Kodak"
  • Thom Rylance of The Lottery Winners criticized the billboard in a viral video
  • Manchester Airport confirmed removal plans to the Manchester Evening News
  • The airport reportedly makes $1.3 billion annually
  • PetaPixel recently reported on rising client use of AI in photography
  • Canon Europe Pro and social media users mocked the billboard

Entities

Artists

  • Thom Rylance

Institutions

  • Manchester Airport
  • The Lottery Winners
  • Manchester Evening News
  • PetaPixel
  • Canon Europe Pro

Locations

  • Manchester
  • United Kingdom

Sources