Maison Margiela Fragrances Transforms Chelsea Warehouse into Immersive 'Motus Animi'
On Thursday, the iconic Starrett-Lehigh Building in Chelsea, New York, served as the backdrop for 'Motus Animi,' an immersive event by Maison Margiela Fragrances. The showcase featured the Scentsorium Collection, which presented six distinctive fragrances. The venue’s interior was creatively reimagined to mimic a cistern, featuring four striking installations: a cascade of red petals symbolizing 'Anguish and Awe,' walls adorned with ink, a frozen white wax fountain, and vintage televisions with dynamic visuals. Noteworthy guests included models Ian Jeffrey, Fernanda Ly, and cultural commentators Luke Meagher and Tina Zhang, who enjoyed exquisite culinary delights throughout the evening.
Key facts
- Maison Margiela Fragrances hosted 'Motus Animi' at the Starrett-Lehigh Building in Chelsea.
- The event took place on Thursday.
- The installation was inspired by the Scentsorium Collection of six scents.
- Four installations were featured: Anguish and Awe, Fit of Folly, a frozen white wax fountain, and flickering vintage televisions.
- Models included Ian Jeffrey, Alioune Badara Fall, Fernanda Ly, Stella Lucia, and Summer Dirx.
- Other guests included Sasha Gordon, Gabrielle Richardson, Ruba Abu-Nimah, Deon Hinton, Luke Meagher, Tina Zhang, Emily Dougherty, Kristen Bateman, Mandy Lee, Lucy Rae McFadin, Denzel Dion, Taylor Quitara, and Emma Brooks.
- Food and drinks included caviar and créme fraîche on waffle blinis, champagne, and cocktails.
- Photography by Sansho Scott/BFA.com.
Entities
Artists
- Sasha Gordon
- Gabrielle Richardson
- Ruba Abu-Nimah
- Deon Hinton
- Luke Meagher
- Tina Zhang
- Emily Dougherty
- Kristen Bateman
- Mandy Lee
- Lucy Rae McFadin
- Denzel Dion
- Taylor Quitara
- Emma Brooks
- Ian Jeffrey
- Alioune Badara Fall
- Fernanda Ly
- Stella Lucia
- Summer Dirx
- Sansho Scott
- Oyinda
- Justn Lopez
- Polina Isadora
- Peter Demas
Institutions
- Maison Margiela Fragrances
- Starrett-Lehigh Building
- CULTURED
- BFA.com
Locations
- Chelsea
- New York
- United States