Mahmood's 'Dorado' Video Shot at Turin's Egyptian Museum
Italian singer Mahmood has released the music video for his new single 'Dorado', featuring Sfera Ebbasta and Colombian rapper Feid (appearing as a hologram), shot partly at the Museo Egizio in Turin. The video, directed by Attilio Cusani and produced by Borotalco.tv, includes scenes in the museum's Galleria dei Re, where Mahmood performs hip-hop dance among statues, sarcophagi, and sphinxes. The clip also features Bugs Bunny, celebrating 80 years since his definitive consecration, appearing alongside Mahmood in the single's artwork produced by Durdust. Museum director Christian Greco expressed delight that a place dedicated to ancient culture can inspire contemporary creative expressions, noting the museum has resumed its famous 'Passeggiate del Direttore' with live visitors behind closed doors. The video was shot between Turin and Miami. Mahmood, of Sardinian and Egyptian descent, won the Sanremo Festival in 2019 with 'Soldi'. The collaboration marks a fusion of pop, trap, and reggaeton, with the museum serving as a backdrop for modern music.
Key facts
- Mahmood released the music video for 'Dorado' featuring Sfera Ebbasta and Feid.
- The video was partly shot at the Museo Egizio in Turin.
- Scenes were filmed in the Galleria dei Re, a hall with statues and sarcophagi.
- Feid appears as a hologram in the video.
- Bugs Bunny appears as an honorary guest, celebrating 80 years.
- The video was directed by Attilio Cusani and produced by Borotalco.tv.
- Museum director Christian Greco welcomed the collaboration.
- The museum has resumed its 'Passeggiate del Direttore' with live visitors.
Entities
Artists
- Mahmood
- Sfera Ebbasta
- Feid
- Attilio Cusani
- Christian Greco
- Marco Mengoni
- Bugs Bunny
Institutions
- Museo Egizio
- Borotalco.tv
- Durdust
- Warner Bros
- Palazzo Madama
- Artribune
Locations
- Turin
- Italy
- Miami
- United States
- Cairo
- Egypt