Macron's Fashion Industry Ties: Louis Vuitton, LVMH, and French Economic Policy
Emmanuel Macron's connection to the French fashion sector is intertwined with his economic strategies. Throughout his initial term, he opted for budget-friendly jackets as a nod to the Gilets jaunes protests, yet he also sported a Fabergé Altruist watch valued at over €18,000. Brigitte Macron frequently dons Louis Vuitton attire, including a blue jacket during her husband's victory speech on April 24, 2022. Louis Vuitton, under the ownership of LVMH's Bernard Arnault, constitutes a €150 billion industry, generating one million jobs and accounting for 2.7% of the GDP. Macron's administration bolsters this sector via apprenticeship initiatives and startup financing. Meanwhile, Marine Le Pen's campaign, which shuns fashion brands, poses a risk to the industry with her 'economic patriotism' and 'Frexit' proposals. The upcoming legislative elections in June will influence Macron's agenda.
Key facts
- Emmanuel Macron wore affordable jackets during his first term as a response to the Gilets jaunes movement.
- Macron has been seen wearing a Fabergé Altruist watch worth over €18,000.
- Brigitte Macron wore a Louis Vuitton blue jacket with silver buttons for the victory speech on April 24, 2022.
- Brigitte Macron has also worn Balmain and Alexandre Vauthier.
- Louis Vuitton is owned by LVMH, controlled by Bernard Arnault, the third-richest person globally.
- The French fashion industry accounts for €150 billion in direct sales, one million jobs, and 2.7% of GDP.
- The Fondation Louis Vuitton, designed by Frank Gehry, opened in 2014 and will become city property in 2070.
- Macron's policies include apprenticeship laws, funding for fashion startups via BPI, and partial unemployment programs.
- Marine Le Pen's campaign avoided fashion brands, and her 'Frexit' plans threatened the industry.
- Legislative elections in June 2022 will determine Macron's majority in the National Assembly.
Entities
Artists
- Frank Gehry
Institutions
- Louis Vuitton
- LVMH
- Balmain
- Alexandre Vauthier
- Dior
- Hermès
- Chanel
- Kering
- Gucci
- Saint Laurent
- Balenciaga
- Fendi
- Fondation Louis Vuitton
- BPI
- CAC 40
- Artribune
Locations
- Le Touquet
- France
- Paris
- Faubourg Saint-Honoré