MACRO Roma becomes Italy's first 'regime museum' under populist government
The MACRO (Museo d'Arte Contemporanea di Roma) has been branded the first authentic 'regime museum' in post-war Italy by Artribune editor Massimiliano Tonelli. Under director Giorgio De Finis, the museum's October 2018 program features a dense schedule of small exhibitions, meetings, readings, and lessons, promoting an 'everyone is an artist' ethos that mirrors the populist and clientelist ideology of Italy's then-ruling 'giallo-verde' coalition (Five Star Movement and League). Tonelli criticizes the museum for adopting the 'one-person-one-vote' concept, offering free entry to inflate visitor numbers, and fostering conflicts of interest—such as board president Cesare Pietroiusti participating as an artist. The museum is accused of provincialism, focusing exclusively on Roman artists and failing to engage with national or international contexts. Tonelli also highlights intimidation of journalists, recalling an incident where De Finis blocked publication of an interview after Artribune published critical articles. The piece draws parallels between the museum's management and the government's tactics, including the use of social media to attack critics. The MACRO is described as a replicable 'experiment' that could set a precedent for other Italian cultural institutions under populist governance.
Key facts
- MACRO is called the first 'regime museum' in post-war Italy
- Director Giorgio De Finis appointed through forced norms
- October 2018 program includes daily events for one month
- Free admission policy to avoid flop and inflate visitor numbers
- President Cesare Pietroiusti participates as artist while heading institution
- Museum focuses on local Roman artists, criticized as provincial
- De Finis blocked Artribune interview after prior critical coverage
- Parallels drawn with Rai director Foa and government propaganda
Entities
Artists
- Giorgio De Finis
- Cesare Pietroiusti
- Massimiliano Tonelli
Institutions
- MACRO
- Artribune
- Palazzo delle Esposizioni
- Rai
- MAMbo
- GAM Torino
- PAC Milano
- Villa Croce Genova
- Left Loft
- Segno
Locations
- Rome
- Italy
- Turin
- Bologna
- Milan
- Genoa