Luciano Floridi on Land Art, the Future, and Cultural Resistance
Philosopher Luciano Floridi, professor at Oxford's Internet Institute and the University of Bologna, discusses his inspirations, views on history and innovation, and predictions for the future. He cites Land Art as a key artistic reference, noting its premature emergence and potential resurgence. Floridi describes his recent book 'Notes to myself' as a collection of personal notes published on Amazon. He emphasizes the importance of approaching history dialectically, using Nietzsche's framework, and criticizes the museumification of innovators like Olivetti. For the future, he predicts a harsh period due to environmental degradation, but advocates for cultural resistance against barbarism, enrichment of semantic capital, and political renewal to reinvent capitalism and democracy. He also distinguishes between an internal Augustinian 'Genius Loci' and an external one rooted in his family's hometown of Guarcino.
Key facts
- Luciano Floridi is a professor at the Oxford Internet Institute and the University of Bologna.
- He draws inspiration from Land Art, including Richard Long and urban art.
- He recently published 'Notes to myself' on Amazon, available cheaply in print and free digitally.
- Floridi advocates a Nietzschean approach to history: innovate first, then engage with tradition.
- He criticizes the Fondazione Olivetti for mummifying Adriano Olivetti rather than following his example.
- He predicts environmental crises will worsen, but technology may help.
- He calls for cultural resistance, enrichment of semantic capital, and political renewal.
- His 'Genius Loci' is both internal (Augustinian) and external (Guarcino, Italy).
Entities
Artists
- Luciano Floridi
- Richard Long
- John Steinbeck
- Gilbert Ryle
- Nietzsche
- Agostino
- Rilke
- Cartesio
- Wittgenstein
- Annie Ernaux
- Salvatore Satta
Institutions
- Oxford Internet Institute
- University of Oxford
- University of Bologna
- Amazon
- Fondazione Olivetti
- Pinacoteca di Bologna
Locations
- Roma
- Oxford
- Bologna
- Guarcino
- Frosinone
- Inghilterra