Luca Nichetto Named Art Director of Wittmann, Merging Venetian and Viennese Design
Luca Nichetto, an Italian designer born in Venice in 1976, has taken on the role of art director at Wittmann, a renowned furniture brand from Vienna celebrated for its partnerships with designers such as Paolo Piva and Jaime Hayon. His vision is to create innovative designs that connect Venice and Vienna, drawing inspiration from Josef Hoffmann. Nichetto's relationship with Wittmann began in the mid-1990s during Salone del Mobile, leading to a request for a modular sofa that evolved into a collection featuring a lounge chair and side tables. Despite pandemic-related delays, they introduced new items like beds and lamps. His three-year tenure emphasizes global outreach while honoring the company's legacy, with future collaborations planned with Hermès and a Phaidon publication celebrating his studio's 20th anniversary.
Key facts
- Luca Nichetto appointed art director of Wittmann.
- Wittmann is a historic Viennese furniture company.
- Nichetto created a bridge between Venice and Vienna.
- Josef Hoffmann of Wiener Werkstätten is a key reference.
- Nichetto's Paradise Bird lounge chair was presented before the modular sofa.
- Wittmann developed beds and containers for the first time.
- Nichetto collaborated with Rubelli on fabrics for Wittmann.
- A Phaidon book and monthly podcast are planned.
Entities
Artists
- Luca Nichetto
- Paolo Piva
- Jean Nouvel
- Matteo Thun
- Jaime Hayon
- Josef Hoffmann
- Monica Förster
- Sebastian Herkner
- Alexander Sova
- Carlo Scarpa
- Gio Ponti
- Peter Marino
- Jörg Boner
- Giorgia Losio
Institutions
- Wittmann
- Wiener Werkstätten
- Rubelli
- Hermès
- Phaidon
- Artribune
- Salone del Mobile
- Nichetto Workshop
- Università degli Studi di Milano
- Université Sorbonne Paris-IV
Locations
- Venice
- Vienna
- Milan
- Stockholm
- Italy
- Austria
- United States
- Via Monte Napoleone