LG2 Canada Revamps Grenier Brand Identity and Editorial Design
LG2 Canada has revamped the brand identity and editorial design for Grenier, a resource in Quebec's marketing and communications sector established in 1992. This initiative features a contemporary logo that nods to publishing and information media, alongside a graphic platform that includes motifs such as sheets of paper, newspaper columns, and fax machines to pay tribute to the company's heritage. The rebranding seeks to simplify Grenier's offerings while solidifying its status as a top industry contender. This partnership merges tradition with modernity, establishing Grenier as a progressive leader for marketers, communicators, and industry professionals. The updated visual identity can be viewed on LG2 Canada's Behance profile.
Key facts
- Grenier was founded in 1992 as a supporter of the Quebec marketing and communications industry.
- LG2 Canada led the rebranding of Grenier's brand identity and editorial design.
- The updated logo pays homage to the world of publishing and information media.
- The graphic platform includes elements like sheets of paper, newspaper columns, and fax machines.
- The rebranding aims to streamline Grenier's offerings and reinforce its position as a leading industry player.
- The collaboration combines the legacy of the past with the innovation of the present.
- Grenier is positioned as a trusted and forward-thinking authority in the field.
- The project is detailed on LG2 Canada's Behance profile.
Entities
Institutions
- Grenier
- LG2 Canada
Locations
- Quebec
- Canada