ARTFEED — Contemporary Art Intelligence

JR's Illusion on the Louvre Pyramid: A Mirage of Paper and Participation

artist · 2026-05-04

In 2019, to commemorate the 30th anniversary of the Louvre Pyramid, French artist JR (born 1986 in Paris) executed a remarkable optical illusion. This covert initiative involved draping the vicinity of I.M. Pei's pyramid with black-and-white paper strips, creating the illusion of a vast crater. A crew of 400 worked to install this artwork, intended for aerial observation, resulting in an anamorphic effect. This creation contrasted with JR's 2016 piece, which made the pyramid seem to vanish. Within a single day, visitors began removing pieces, a phenomenon JR welcomed, stating on March 31, 2019, "images, like life, are ephemeral." The project showcases JR's interest in public art and the balance between grandeur and transience.

Key facts

  • JR created a large-scale optical illusion on the Louvre Pyramid in 2019 for its 30th anniversary.
  • The artwork covered the plaza, staircases, benches, and satellite pyramids with black-and-white paper strips.
  • 400 people worked for days to install the piece.
  • The illusion simulated a crater from which the pyramid emerged, viewable from above.
  • This was the inverse of JR's 2016 piece that made the pyramid disappear.
  • The installation was ephemeral: visitors tore it apart within a day.
  • JR stated on Facebook: 'Images, like life, are ephemeral.'
  • The project was documented by journalist Stéphane Joby on Twitter.

Entities

Artists

  • JR
  • Ieoh Ming Pei
  • Robert De Niro
  • Agnès Varda
  • Emmanuel Perrotin
  • François Mitterrand

Institutions

  • Louvre
  • Artribune
  • Facebook
  • Twitter
  • Tribeca Film Festival
  • New York City Ballet
  • MOCA Los Angeles
  • Pantheon Paris
  • Le Parisien

Locations

  • Paris
  • France
  • Louvre Pyramid
  • Saint-Denis
  • Cour Napoléon

Sources