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John Baldessari's 'Tips for Artists Who Want to Sell' (1966–1968) in The Broad Art Foundation Collection

artist · 2026-04-22

John Baldessari created the acrylic painting 'Tips for Artists Who Want to Sell' between 1966 and 1968. The artwork measures 68 by 56-1/2 inches and is part of The Broad Art Foundation's holdings in Santa Monica. This piece exemplifies Baldessari's conceptual approach, blending text and imagery to critique commercial aspects of the art world. The foundation, established by Eli and Edythe Broad, supports contemporary art through loans and exhibitions. Baldessari, a pivotal figure in conceptual art, often used humor and irony to explore artistic conventions. The painting's title suggests a satirical commentary on market-driven artistic practices. Its inclusion in the foundation's collection highlights its significance in post-war American art. The work was documented on artcritical.com on March 4, 2011.

Key facts

  • John Baldessari painted 'Tips for Artists Who Want to Sell' from 1966 to 1968
  • The artwork is acrylic on canvas measuring 68 x 56-1/2 inches
  • It is held by The Broad Art Foundation in Santa Monica
  • The foundation was founded by Eli and Edythe Broad
  • Baldessari is known for conceptual art blending text and imagery
  • The painting critiques commercial aspects of the art world
  • artcritical.com posted about it on March 4, 2011
  • Baldessari's work often employs humor and irony

Entities

Artists

  • John Baldessari
  • Eli Broad
  • Edythe Broad

Institutions

  • The Broad Art Foundation
  • artcritical.com

Locations

  • Santa Monica
  • United States

Sources