Jago's 'Habemus Hominem' Sculpture Sold as Shares at Paratissima

At Paratissima in Turin, from October 31 to November 4, 2018, shares of Jago's (Jacopo Cardillo) sculpture 'Habemus Hominem' are being sold for €20 each, allowing the public to become fractional owners. The initiative was conceived by the collector who owns the work, who contacted Carlotta Mastroianni to make it accessible. Mastroianni then engaged the Italian-French startup Feral Horses, founded by Francesco Bellanca (CEO), Christian De Martin (CFO), Lise Arlot (CMO), and Romano Oliveri (Art Director), which operates the first online platform for buying and trading shares in contemporary art. The sculpture, originally titled 'Habemus Papam' and created in 2009, depicted Pope Benedict XVI in papal vestments. In 2016, after his resignation and the election of Pope Francis, Jago removed the vestments and added eyes, renaming it 'Habemus Hominem'. After the fair, shares will be available via Feral Horses and ADA (Your Art and Design Advisors). The work will first be exhibited in Turin, then on loan to Palazzo Doria Pamphilj in Rome, displayed in the Sala della Toletta di Venere, which houses Diego Velázquez's 1650 portrait of Pope Innocent X. Eventually, the sculpture will be sold to a private buyer at a value agreed with investors.