Italy Launches 'Italiana' Portal to Promote Culture Abroad
The Italian Ministry of Foreign Affairs has introduced 'Italiana,' a complimentary bilingual platform dedicated to showcasing Italian language, culture, and creativity. Developed during the COVID-19 lockdown, the portal offers jazz concerts, podcasts, theater performances, and documentaries. Foreign Minister Luigi Di Maio mentioned that since the pandemic began, the ministry has backed over 400 original projects. The site is divided into three categories: Culture and Creativity, Language and Education, and Opportunities, featuring a magazine, a Vimeo channel, and social media presence. Notable content includes 39 videos from 'Vivere all’Italiana,' clips from 'Ritratti di donne,' and the 'Music and the Cities' podcast. It also marks significant dates such as Holocaust Remembrance Day and Grazia Deledda's 150th birthday, with upcoming exhibitions exploring diverse themes and the cultural network of 128 embassies and institutes.
Key facts
- Farnesina launched 'Italiana' portal to promote Italian culture abroad.
- Portal is free and available in Italian and English.
- Conceived during first COVID-19 lockdown.
- Foreign Minister Luigi Di Maio announced over 400 original works supported since pandemic.
- Portal has three sections: Culture and Creativity, Language and Education, Opportunities.
- Includes magazine-newsletter, Vimeo channel, and social media.
- Content includes 39 videos from 'Vivere all’Italiana' calls with Mibact.
- Features 'Ritratti di donne' with Premio Solinas featuring Silvia Camporesi and Marianna Vitale.
- Podcast 'Music and the Cities' with Raffaele Costantini and Studio 33.
- Jazz documentaries by JazzLife with Umbria Jazz.
- Video opera 'Testimoni dei Testimoni' by Studio Azzurro for Holocaust Remembrance Day 2021.
- Commemorates 150 years of Grazia Deledda and centenary of Leonardo Sciascia.
- Upcoming exhibitions include 'Aria italiana', 'Eccellenze italiane', '3CO-Design', 'Fumetti nei musei', 'Italiae', 'Italian Routes', 'Made Possible', 'Piazze (in)visibili', 'Diva!', 'Trash', 'Universo Olivetti'.
- Portal covers Farnesina's network of 128 embassies, 81 consulates, 82 Italian Cultural Institutes.
Entities
Artists
- Silvia Camporesi
- Marianna Vitale
- Raffaele Costantini
- Grazia Deledda
- Leonardo Sciascia
- Studio Azzurro
- Gianluca Petrella
- Gabriele Mirabassi
Institutions
- Farnesina (Italian Ministry of Foreign Affairs and International Cooperation)
- Mibact (Italian Ministry of Cultural Heritage and Activities)
- Premio Solinas
- Umbria Jazz
- JazzLife
- Studio 33
- Alinari
- Olivetti
- UNESCO
Locations
- Italy
- Umbria
- Gubbio
- Castiglione del Lago