ARTFEED — Contemporary Art Intelligence

It.a.cà Festival Returns to Bologna for 10th Edition Focused on Sustainable Tourism

festival-fair · 2026-05-04

The 10th edition of It.a.cà Migranti e Viaggiatori, a festival dedicated to responsible tourism, will launch on May 25 in Bologna and run through October across 14 Italian locations, including Rimini, Reggio Emilia, Parma, Naples, Ferrara, Pavia, Ravenna, and areas of Trentino and Monferrato. The festival features walking and cycling itineraries, workshops, seminars, exhibitions, concerts, documentaries, and tastings aimed at promoting ethical, environmentally respectful tourism. This year's theme is 'Delocalizzazione strategica dei flussi turistici' (strategic delocalization of tourist flows), with a focus on the Bolognese Apennines during the second weekend (June 1-3). Highlights include the opening of Max Cavallari's exhibition 'Ventimiglia e il passo della morte' at Serre dei Giardini Margherita, a screening of Ai Weiwei's documentary 'Human Flow,' and seminars on overtourism, migrant entrepreneurship, and sustainable tourism. Director Pierluigi Musarò noted the festival received the UNWTO Award for excellence and innovation in tourism from the United Nations World Tourism Organization. All events are free entry.

Key facts

  • It.a.cà festival returns for its 10th edition in Bologna starting May 25.
  • The festival runs until October across 14 Italian locations.
  • Theme: 'Delocalizzazione strategica dei flussi turistici' (strategic delocalization of tourist flows).
  • Second weekend (June 1-3) focuses on the Bolognese Apennines.
  • Exhibition 'Ventimiglia e il passo della morte' by Max Cavallari opens May 25.
  • Ai Weiwei's documentary 'Human Flow' will be screened May 25.
  • Seminars cover overtourism, migrant entrepreneurship, and sustainable tourism.
  • Festival received UNWTO Award for excellence and innovation in tourism.
  • All events are free entry.
  • Director Pierluigi Musarò is a professor at the University of Bologna.

Entities

Artists

  • Max Cavallari
  • Ai Weiwei
  • Wu Ming 2
  • Fulvio Pezzarossa
  • Pierluigi Musarò

Institutions

  • It.a.cà Migranti e Viaggiatori
  • Università di Bologna
  • United Nations World Tourism Organization
  • AITR – Associazione Italiana Turismo Responsabile
  • Kilowatt
  • Free Walking Tour Bologna
  • Same Same Travels
  • Like locals in Italy
  • Next Generation Italy
  • Dipartimento di Filologia Classica e Italianistica dell’Università di Bologna
  • Eks&Tra
  • Artribune

Locations

  • Bologna
  • Italy
  • Rimini
  • Reggio Emilia
  • Parma
  • Naples
  • Ferrara
  • Pavia
  • Ravenna
  • Trentino
  • Monferrato
  • Monti Dauni
  • Parco Nazionale dei Monti Sibillini
  • Gran Sasso
  • Salento
  • Appennino bolognese
  • Serre dei Giardini Margherita
  • Bolognese Apennines

Sources