Ikea publishes catalog of 800 baby names inspired by its products

Ikea has released a catalog of over 800 baby names drawn from its product range, aiming to help parents-to-be find unique names. The list includes both male and female names, from the well-known Ivar to the unusual Maolie, each paired with a corresponding Ikea product and description. The initiative celebrates a baby boom in Scandinavian countries since 2021, with Norway alone recording 5,000 more births than the previous year. The catalog is organized alphabetically, with entries like the Abel lamp (1980) described as "sociable, lover of night visits" and the Zulu dressing table (1962) as "Simple and intelligent. Always able to bring a warm smile." Names beginning with special characters, such as the Åsveig pillow (2021) described as "One to count on," are also included. The catalog was published on Artribune, an Italian art and design news platform.