HBO Max Debuts in Italy with Comprehensive Streaming Offer
On January 13, 2026, HBO Max made its debut in Italy, offering a diverse array of content from HBO, Warner Bros., DC Universe, Max Originals, and Eurosport. The subscription options consist of an ad-supported plan priced at €5.99/month, a standard plan at €11.99/month (allowing 2 devices and 30 downloads), a premium option at €16.99/month (supporting 4 devices and 100 downloads), and a sports add-on available for €3. Initial titles include "One Battle After Another" (Jan 13), "A Knight of the Seven Kingdoms" (Jan 19), and "The Pitt." The platform's library features HBO classics, animations, and films such as "Sinners" and "The Conjuring: The Final Rite." Italian content includes "Portobello" (Feb 20) and documentaries on Gina Lollobrigida and Saman Abbas. HBO Max will also cover the 2026 Milan Cortina Winter Olympics.
Key facts
- HBO Max launched in Italy on January 13, 2026.
- Warner Bros. Discovery operates the platform.
- Four subscription tiers: base €5.99, standard €11.99, premium €16.99, sports add-on €3.
- Launch titles include 'One Battle After Another' by Paul Thomas Anderson and 'A Knight of the Seven Kingdoms'.
- Italian productions include 'Portobello' by Marco Bellocchio and 'In Utero' by Margaret Mazzantini and Maria Sole Tognazzi.
- HBO Max will broadcast the 2026 Milan Cortina Winter Olympics.
- Catalog includes HBO classics, Max Originals, and Eurosport sports.
- Platform is available in over 100 countries.
Entities
Artists
- Paul Thomas Anderson
- Leonardo DiCaprio
- Marco Bellocchio
- Emanuela Fanelli
- Margaret Mazzantini
- Maria Sole Tognazzi
- Gina Lollobrigida
- Saman Abbas
Institutions
- Warner Bros. Discovery
- HBO
- Warner Bros. Pictures and Television
- DC Universe
- Max Originals
- Eurosport
- Sky
- NOW
- Artribune
Locations
- Italy
- Venezia
- Milano Cortina