Gucci launches AR-powered Décor line with Richard Ginori ceramics

Gucci has introduced a new home décor line, Gucci Décor, that uses augmented reality to let customers preview items in their own spaces via the Gucci App. The collection includes cushions, vases, chairs, teapots, cups, candle holders, tables, wallpaper, and folding screens, all featuring the brand's signature motifs like floral prints, animal designs, and slogans. A standout collaboration with Richard Ginori, the historic Florentine porcelain manufacturer founded in 1735, produced hand-painted ceramics requiring up to five hours per piece. The chairs are inspired by 16th-century French porter's chairs. The line is available at flagship stores, gucci.com, and select retailers.