ARTFEED — Contemporary Art Intelligence

GQ's Adam Baidawi and Alex Marxsen Tie the Knot at New York City Hall

other · 2026-08-19

On April 10, Adam Baidawi, the global editorial director of GQ, wed marketing expert Alex Marxsen at New York City Hall after a brief three-week preparation. Their love story began in Melbourne in 2014, followed by a move to Dubai, where Baidawi established GQ Middle East in 2018. The couple relocated to London in 2021, and Baidawi proposed in Greece in 2024. Following his appointment as GQ's global editorial director in February 2026, they decided on a swift wedding in New York, featuring a Danielle Frankel gown and a Dunhill tuxedo. The two-minute ceremony, officiated by Deborah, was followed by martinis and dinner at The Grill, with plans for a larger celebration in Australia later this year.

Key facts

  • Adam Baidawi is global editorial director of GQ.
  • Alex Marxsen works in global marketing for Lululemon.
  • The couple met in Melbourne in 2014.
  • Baidawi launched GQ Middle East in 2018 with Rami Malek on the cover.
  • They got engaged in Greece in 2024.
  • Baidawi was named GQ's global editorial director in February 2026.
  • The wedding took place at New York City Hall on April 10.
  • Marxsen wore a Danielle Frankel Mimi dress and Manolo Blahnik mules.
  • Baidawi wore a Dunhill tuxedo with Cartier cufflinks.
  • The ceremony lasted two minutes.
  • They plan a larger wedding celebration in Australia later this year.

Entities

Artists

  • Adam Baidawi
  • Alex Marxsen
  • Rami Malek
  • Freddie Mercury
  • Baz Baker
  • Simon Holloway
  • Danielle Frankel
  • Gianpaolo Ceciliato
  • Korey Fitzpatrick
  • James Birch
  • Lauren Roffle
  • Peter Fisher
  • Laura Bregman
  • Lara
  • Deborah
  • Milton Glaser

Institutions

  • GQ
  • GQ Middle East
  • British GQ
  • Lululemon
  • Dunhill
  • Cartier
  • Danielle Frankel
  • Manolo Blahnik
  • Tiffany & Co.
  • Nine Orchard
  • Russ & Daughters
  • Scarr's Pizza
  • The Grill
  • LKS floristy

Locations

  • Melbourne
  • Australia
  • Dubai
  • United Arab Emirates
  • London
  • United Kingdom
  • New York
  • United States
  • Greece
  • Madrid
  • Spain
  • Marrakech
  • Morocco
  • Los Angeles
  • Italy
  • Lower East Side
  • Chinatown
  • Upper East Side
  • New York City Hall
  • Swan Room
  • Grand Street basketball courts
  • Tiffany & Co. on New Bond Street

Sources