Google Launches $100 AI Ultra Plan at I/O 2026

At Google I/O 2026, Google announced a new $100/month AI Ultra plan for developers and advanced creators, featuring 5x higher usage limits than Pro, Gemini 3.5 Flash, priority access to Google Antigravity, 20TB cloud storage, and YouTube Premium. The existing $250 AI Ultra plan is reduced to $200/month, maintaining 20x higher limits. New features include Gemini Spark (U.S. only), a 24/7 AI agent rolling out to trusted testers this week and Beta next week, and Project Genie (global, $200 tier) for world creation using Street View. Gemini Omni, a multimodal model creating from any input starting with video, is available across Plus, Pro, and Ultra globally. Gemini 3.5 Flash is also available globally. Productivity tools include AI Inbox in Gmail (U.S., rolling out to Plus and Pro), Daily Brief in Gemini app (U.S.), and upcoming Google Pics and voice capabilities in summer. YouTube Premium Lite is added to Pro subscribers in select countries. Usage limits shift from daily prompts to a compute-based model refreshing every five hours, with top-up credits available for Pro and Ultra. Updates roll out starting today.