Global festival and club video campaign launches to support COVID-19 relief
A video titled 'Dance to the drop' has been released, compiling footage from festivals and clubs across over 25 countries. The campaign, originating from Italy, aims to raise public awareness about the severe impact of the COVID-19 crisis on the festival and clubbing industry. Over 150 entities worldwide have joined the initiative, including festivals, clubs, agencies, artists, PR professionals, technical partners, promoters, influencers, and filmmakers. The organizers state that the video gives voice to the entire supply chain and urges clear guidelines on how and when to restart. Meanwhile, they are actively supporting the Spotify COVID-19 Music Relief crowdfunding campaign, which in Italy backs the COVID-19 fund of Music Innovation Hub promoted by FIMI. The goal is to provide concrete help to musicians and industry professionals during this global crisis.
Key facts
- Video titled 'Dance to the drop' features footage from festivals and clubs in over 25 countries.
- Campaign originated in Italy.
- Over 150 entities worldwide have joined, including festivals, clubs, agencies, artists, PR, technical partners, promoters, influencers, and filmmakers.
- The campaign supports the Spotify COVID-19 Music Relief crowdfunding campaign.
- In Italy, the relief fund is managed by Music Innovation Hub and promoted by FIMI.
- Organizers call for clear guidelines on restarting the industry.
- The video aims to raise awareness about the crisis facing the festival and clubbing industry.
- The campaign provides concrete help to musicians and professionals.
Entities
Institutions
- Spotify
- Music Innovation Hub
- FIMI
- Artribune
Locations
- Italy