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Gian Piero Frassinelli's 'Design e antropologia' explores anthropology's role in design

publication · 2026-05-04

Gian Piero Frassinelli, a member of the radical Florentine collective Superstudio since 1968, has published a new book titled 'Design e antropologia' with Quodlibet. The volume collects themes from his lectures at IED Rome, where he uses video to foster non-hierarchical communication inspired by Jacques Rancière and Yan Thomas. Frassinelli applies anthropological methods from Marcel Mauss and Claude Lévi-Strauss to architecture and design, critiquing modernist planning through projects like Superstudio's 'Monumento Continuo' (1969). He draws on Victor Papanek's 'Design for the Real World' (1971) to advocate for social responsibility, inclusion, and sustainability against overproduction. The book revisits the 1972 MoMA exhibition 'Italy: The New Domestic Landscape' curated by Emilio Ambasz, highlighting Enzo Mari's refusal to participate and his statement on class struggle, which Alessandro Mendini called 'the conscience of designers.' Frassinelli criticizes Italian critics Francesco Dal Co and Manfredo Tafuri for dismissing the Radical movement, noting that a 40th-anniversary exhibition curated by Luca Molinari, Peter Lang, and Mark Wasiuta never found an Italian venue. The book concludes with reflections on migration, citing Franco La Cecla's 'Mente Locale' on multi-belonging, and includes a contribution from Frassinelli's son Ben.

Key facts

  • Gian Piero Frassinelli joined Superstudio in 1968.
  • Superstudio was founded in Florence in 1966 by Adolfo Natalini and Cristiano Toraldo di Francia.
  • Frassinelli's book 'Design e antropologia' is published by Quodlibet in Macerata, 2019.
  • The book collects themes from Frassinelli's lectures at IED Rome.
  • Frassinelli applies anthropological methods from Marcel Mauss and Claude Lévi-Strauss.
  • Superstudio's 'Monumento Continuo' was created in 1969.
  • Victor Papanek's 'Design for the Real World' was published in 1971.
  • The MoMA exhibition 'Italy: The New Domestic Landscape' was curated by Emilio Ambasz in 1972.
  • Enzo Mari refused to participate in the 1972 MoMA exhibition.
  • Alessandro Mendini described Mari as 'the conscience of designers.'
  • Francesco Dal Co and Manfredo Tafuri criticized the Radical movement.
  • A 40th-anniversary exhibition of 'Italy: The New Domestic Landscape' curated by Luca Molinari, Peter Lang, and Mark Wasiuta never found an Italian venue.
  • Global Tools was active from 1973 to 1975.
  • The book includes a contribution from Frassinelli's son Ben.
  • Frassinelli cites Franco La Cecla's 'Mente Locale' on migration.

Entities

Artists

  • Gian Piero Frassinelli
  • Adolfo Natalini
  • Cristiano Toraldo di Francia
  • Marcel Mauss
  • Claude Lévi-Strauss
  • Victor Papanek
  • Emilio Ambasz
  • Enzo Mari
  • Alessandro Mendini
  • Francesco Dal Co
  • Manfredo Tafuri
  • Luca Molinari
  • Peter Lang
  • Mark Wasiuta
  • Franco La Cecla
  • Ben Frassinelli
  • Jacques Rancière
  • Yan Thomas

Institutions

  • Superstudio
  • IED Rome
  • MoMA
  • Quodlibet
  • Global Tools

Locations

  • Florence
  • Italy
  • Rome
  • Macerata
  • New York
  • United States

Sources