ARTFEED — Contemporary Art Intelligence

Generation Y Fashion Designers Champion Sustainability

other · 2026-04-27

A fresh generation of Millennial fashion designers is prioritizing sustainability, drawing inspiration from icons like Stella McCartney and Vivienne Westwood. Featured are five Generation Y designers known for their eco-friendly practices. At Milan fashion week, Francesco Risso (b. 1982), creative director of Marni, highlighted the use of recycled materials. Marine Serre (b. 1991), who won the LVMH Prize in 2017, unveiled her Marée Noire collection at Paris fashion week, incorporating 50% recycled content. Founded in 2016, Davide Grillo (b. 1993) was a finalist for the 2018 Green Carpet Fashion Award. Hillary Taymour (b. 1993), of Collina Strada, emphasizes sustainability and social issues. Wrad, established in 2015 by Matteo Ward, Victor Santiago, and Silvia Giovanardi, received the RedDot Design Award for its GRAPHI-TEE.

Key facts

  • Five Generation Y fashion designers are highlighted for sustainability.
  • Francesco Risso became creative director of Marni after ten years at Prada.
  • Marine Serre won the 2017 LVMH Prize.
  • Marine Serre's collection uses 50% recycled materials.
  • Davide Grillo was a finalist for the Green Carpet Fashion Award in 2018.
  • Hillary Taymour was a finalist for the 2019 CFDA Award.
  • Wrad won the RedDot Design Award for its GRAPHI-TEE.
  • Wrad was founded in 2015 as an Instagram page.

Entities

Artists

  • Alessandro Michele
  • Maria Grazia Chiuri
  • Stella McCartney
  • Vivienne Westwood
  • Francesco Risso
  • Marine Serre
  • Davide Grillo
  • Hillary Taymour
  • Matteo Ward
  • Victor Santiago
  • Silvia Giovanardi
  • Sarah Burton
  • Matthieu Blazy
  • Raf Simons

Institutions

  • Marni
  • Prada
  • LVMH
  • Alexander McQueen
  • Maison Margiela
  • Dior
  • Pinko
  • Dolce & Gabbana Alta Moda
  • Camera della Moda
  • CFDA
  • Collina Strada
  • Abercrombie & Fitch
  • Etro
  • IED
  • RedDot Design Award
  • Artribune

Locations

  • Genoa
  • Italy
  • Milan
  • France
  • Marseille
  • Belgium
  • Paris
  • La Spezia
  • New York
  • United States

Sources