GenAI in Norwegian Newsrooms: A Catch-22 During the 2025 Election
A recent study published on arXiv (2608.10773) investigates the role of Generative Artificial Intelligence (GenAI) in Norwegian newsrooms amid the 2025 parliamentary election campaign. Through interviews with journalists and managers conducted over ten months, the study uncovers a paradox: newsroom leaders exhibited overly optimistic views regarding GenAI's potential and development speed, resulting in ambitious audience-oriented initiatives that ultimately faltered, shifting instead to more routine internal applications. Additionally, the research points out an internal risk arising from journalists' own AI usage, contrasting with the prevalent emphasis on external threats from disinformation. These insights highlight the difficulties in incorporating GenAI into journalism and its possible negative implications for the press's democratic role.
Key facts
- Study published on arXiv with ID 2608.10773
- Focuses on Norwegian newsrooms during the 2025 parliamentary election
- Based on interviews with managers and journalists over ten months
- Highlights risk of internal threat from journalists' own AI use
- Contrasts with focus on external disinformation threats
- Managers shared sociotechnical imaginaries leading to optimistic beliefs
- Plans for audience-facing GenAI services collapsed
- GenAI tools are now used internally in mundane ways
Entities
Institutions
- arXiv
Locations
- Norway