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Galleria Vik Milano: 89 artist-decorated rooms in Galleria Vittorio Emanuele

architecture-design · 2026-04-27

Galleria Vik Milano has officially launched in the Galleria Vittorio Emanuele, taking the place of the previous Townhouse Galleria hotel. This five-star establishment, owned by collectors Alexander and Carrie Vik, who split their time between New York and Montecarlo and also operate a hotel chain in Uruguay, features 89 rooms across five floors, each uniquely adorned by contemporary artists. Notable Italian artists include Aldo Damioli, Alessandro Papetti, and Marco Petrus, among others, while international talents such as Liu Bolin and Julian Lennon add to the collection. A significant mural by Alex Folla is a highlight, and Room 210 serves as a rotating exhibition space, currently showcasing Tomoko Nagao's Women in Pop until November 15, 2020. The ground-floor bar-restaurant, Vikissimo, regularly updates its display of over 50 artworks and welcomes visitors for coffee and co-working.

Key facts

  • Galleria Vik Milano opened in Galleria Vittorio Emanuele, replacing Townhouse Galleria.
  • Owners Alexander and Carrie Vik are collectors based in New York and Montecarlo.
  • Hotel has 5 floors, 89 rooms, 5 stars.
  • Each room is decorated by a contemporary artist with site-specific works.
  • Italian artists include Aldo Damioli, Alessandro Papetti, Marco Petrus, Giovanni Frangi, Alessandro Busci, Agostino Arrivabene, Andrea Zucchi, Marco Casentini, Matteo Negri, Carla Mura, Pino Deodato, Adriano Pompa, Paolo Cassarà, Matteo Basilé, Antonio Guccione, Mario Schifano, Pino Pinelli, Fernando De Filippi.
  • International artists include Liu Bolin, Julian Lennon, Szymon Brodziak, Dubossarsky & Vinogradov.
  • Alex Folla created a large mural in the hall.
  • Room 210 houses Galleria 210 with monthly exhibitions; first show Women in Pop by Tomoko Nagao until November 15, 2020.
  • Vikissimo bar-restaurant displays over 50 artworks changed regularly.
  • Public areas are open for visits, coffee, and smartworking.

Entities

Artists

  • Aldo Damioli
  • Alessandro Papetti
  • Marco Petrus
  • Giovanni Frangi
  • Alessandro Busci
  • Agostino Arrivabene
  • Andrea Zucchi
  • Marco Casentini
  • Matteo Negri
  • Carla Mura
  • Pino Deodato
  • Adriano Pompa
  • Paolo Cassarà
  • Matteo Basilé
  • Antonio Guccione
  • Mario Schifano
  • Pino Pinelli
  • Fernando De Filippi
  • Liu Bolin
  • Julian Lennon
  • Szymon Brodziak
  • Dubossarsky & Vinogradov
  • Claudio Monnini
  • Moises Santos
  • Rendo
  • Willow
  • Elena Trailina
  • Marta Mezinska
  • Alex Folla
  • Tomoko Nagao

Institutions

  • Galleria Vik Milano
  • Townhouse Galleria
  • Galleria Vittorio Emanuele
  • Fondazione Prada – Osservatorio
  • Galleria 210
  • Vikissimo

Locations

  • Milan
  • Italy
  • Galleria Vittorio Emanuele
  • New York
  • Montecarlo
  • Uruguay
  • Nagoya
  • Japan

Sources