Frieze Masters 2025: Luxury, Kitsch, and Collectible Art in London
Frieze Masters 2025 runs concurrently with Frieze London in Regent's Park, offering a complementary focus on historical art from old masters to 20th-century artists, alongside collectible luxury objects like triceratops fossils, sarcophagi, and precious carpets. The fair features a mix of high-quality presentations and kitschy displays, such as Ben Brown's artificial grass hills with Lalanne sheep sculptures. Notable stands include Galleria Continua's solo presentation of Berlinde De Bruyckere, Schoelkopf Gallery's watercolors by Andrew Wyeth, and Secci Gallery's works by Titina Maselli in the Spotlight section. The fair has a new director, Emanuela Tarizzo, who introduced a decorative arts section for 2025, though her full impact is expected in 2026. The event exemplifies the coexistence of high art and kitsch.
Key facts
- Frieze Masters 2025 takes place in Regent's Park, London, alongside Frieze London.
- The fair includes collectible luxury items such as triceratops fossils, sarcophagi, and ancient carpets.
- Ben Brown's stand features Lalanne sculptures on artificial grass hills.
- Galleria Continua presents a solo stand dedicated to Berlinde De Bruyckere.
- Schoelkopf Gallery exhibits a series of watercolors by Andrew Wyeth from the 1980s.
- Secci Gallery shows powerful works by Titina Maselli, marking 20 years since her death.
- Emanuela Tarizzo is the new director of Frieze Masters, of Italian origin.
- Tarizzo introduced a new decorative arts section for the 2025 edition.
Entities
Artists
- Berlinde De Bruyckere
- Andrew Wyeth
- Titina Maselli
- Lalanne
Institutions
- Frieze Masters
- Frieze London
- Galleria Continua
- Schoelkopf Gallery
- Secci Gallery
- Ben Brown
Locations
- London
- Regent's Park
- United Kingdom