Francesco Jodice's 'QUI' Photographic Project Transforms Milan Construction Site
Francesco Jodice has created 'QUI', a photographic installation wrapping the construction fences of Spark One in Milan's Santa Giulia district. Commissioned by Lendlease and Risanamento, with artistic direction from Sky Arte and ArtsFor, the project features about 60 images arranged in six sequences totaling over 300 meters. Jodice's photographs document the Rogoredo Santa Giulia neighborhood's architecture, interiors, group portraits, and panoramic views, celebrating everyday life. The artist compares the work to historical narrative friezes on temples, but instead of glorifying rulers, it honors the normality of a Milanese suburb. Spark One is the first of two office buildings in a new business district in southern Milan.
Key facts
- Francesco Jodice created 'QUI' for the Rogoredo Santa Giulia neighborhood in Milan.
- The project was commissioned by Lendlease and Risanamento.
- Artistic direction was provided by Sky Arte and ArtsFor.
- The installation consists of about 60 photographs arranged in six sequences.
- The total length of the photographic reproductions exceeds 300 meters.
- The images cover architecture, interiors, group portraits, individual portraits, details, and panoramic views.
- The installation wraps the construction fences of Spark One, the first of two office buildings in a new business district.
- Jodice compares the project to historical narrative friezes on temple fronts, celebrating everyday life instead of rulers.
Entities
Artists
- Francesco Jodice
Institutions
- Lendlease
- Risanamento
- Sky Arte
- ArtsFor
- Spark One
Locations
- Rogoredo Santa Giulia
- Milan
- Italy