Fineco Bank Commissions Two New Street Art Murals in Milan's Nolo District
FinecoBank has unveiled two new street art murals in Milan's Nolo district, continuing its urban regeneration initiative. The artworks, created by artists Roberto Collodoro (Robico) and Chekos, adorn the facade of Fineco's headquarters at via Marco D'Aviano and via Leoncavallo. Robico's piece, 'Eternesea,' depicts two elderly women, Maria and Nené, wearing virtual reality glasses while gazing at the sea, blending tradition with technology. Chekos' 'Mission Future' shows a girl building a rocket to send an object into space, symbolizing ambition and hope. The project was realized in collaboration with McCann WorldGroup Italy, Clear Channel Italia, and Street Art In Store. Paolo Di Grazia, Vice Director General of FinecoBank, stated that the murals represent two generations contributing to a better future through innovation and tradition, reinforcing the bank's commitment to revitalizing urban spaces. The Nolo district historically hosts Fineco's headquarters.
Key facts
- Two new street art murals unveiled in Milan's Nolo district
- Artists: Roberto Collodoro (Robico) and Chekos
- Murals located at Fineco headquarters in via Marco D'Aviano and via Leoncavallo
- Robico's mural 'Eternesea' features elderly women Maria and Nené with VR glasses
- Chekos' mural 'Mission Future' depicts a girl building a rocket
- Project supported by FinecoBank in collaboration with McCann WorldGroup Italy, Clear Channel Italia, and Street Art In Store
- Paolo Di Grazia, Vice Director General FinecoBank, commented on the initiative
- Part of Fineco's ongoing urban regeneration project, previously in Corso Garibaldi
Entities
Artists
- Roberto Collodoro (Robico)
- Chekos
Institutions
- FinecoBank
- McCann WorldGroup Italy
- Clear Channel Italia
- Street Art In Store
- Artribune
Locations
- Milan
- Italy
- Nolo district
- via Marco D'Aviano
- via Leoncavallo
- Corso Garibaldi