ARTFEED — Contemporary Art Intelligence

Fenix Flexin's 'Rubberz' Sparks AI-Generated Song Debate

ai-technology · 2026-08-06

Fenix Flexin's latest single, "Rubberz," has ignited discussions surrounding its production methods, with speculation of AI involvement. The track, boasting an 80s influence and featuring his British accent, diverges from Flexin's usual sound, drawing comparisons to Morrissey. In response to the rumors, Flexin affirmed that he recorded the song like his previous work, utilizing auto-tune and reverb. Producer Medasin highlighted that "Rubberz" had earlier been released as "Sonauto.mp3" and suggested a connection to the AI tool Treblo. The song now ranks No. 58 on the Billboard Hot 100, amidst wider debates over AI's role in music and new EU regulations on AI content labeling.

Key facts

  • Fenix Flexin's song 'Rubberz' sparked debate over possible AI generation.
  • The song features an 80s sound and a British accent, unlike Flexin's usual style.
  • Listeners noted the voice's resemblance to Morrissey.
  • Flexin denied AI involvement, attributing differences to auto-tune, reverb, and a fake UK accent.
  • Producer Medasin showed the song was previously filed as 'Sonauto.mp3'.
  • AI platform Treblo was formerly named 'Sonoauto' before the song's release.
  • Medasin created similar tracks using Treblo.
  • Treblo released a detection tool that indicated the song was likely AI-generated.
  • 'Rubberz' reached No. 58 on the US Billboard Hot 100.
  • The EU introduced labeling requirements for AI-generated content, with fines for non-compliance.

Entities

Artists

  • Fenix Flexin
  • Morrissey

Institutions

  • Pitchfork
  • Treblo
  • Billboard

Locations

  • United States
  • European Union

Sources