Etro Men's FW21 Collection Blends Persian Art with Sustainability
Kean Etro presented the autumn-winter 2021/22 men's collection for the family brand at Milan Fashion Week Men's, infusing it with an optimistic and innovative spirit amid the pandemic. The collection features the iconic Paisley motifs, rooted in Persian art but of Indian origin, which gained popularity in the 1960s for their resemblance to optical patterns. Etro is redefining its approach to fashion with a focus on sustainability, using recycled wool and archive fabric scraps for collars. The 'phygital' revolution blends real and virtual catwalks. Key pieces include blazers with military details, coats resembling robes de chambre, multicolor anoraks, and a unisex 'see now-buy now' capsule of mohair vests in blue, yellow, and pink. The Pegaso logo appears on bombers and sweatshirts. Denim pants are all-over printed, and double-breasted suits offer fluid silhouettes. Camel coats balance urban creations. Accessories include studded loafers, patchwork sneakers with fluorescent laces, and bags with Paisley and Mandala designs. The collection challenges metropolitan daily life and the pandemic.
Key facts
- Kean Etro is the creative director of Etro.
- The collection is for autumn-winter 2021/22.
- It was presented at Milan Fashion Week Men's.
- Paisley motifs are typical of Persian art but of Indian origin.
- Paisley became popular in the 1960s due to optical patterns.
- Etro uses recycled wool and archive fabric scraps for sustainability.
- The collection includes a unisex 'see now-buy now' capsule.
- The Pegaso logo appears on bombers and sweatshirts.
Entities
Artists
- Kean Etro
Institutions
- Etro
- Milan Fashion Week Men's
Locations
- Milan
- Italy