ARTFEED — Contemporary Art Intelligence

DRIFT's 1,000-Drone Show Marks LACMA's David Geffen Galleries Opening

exhibition · 2026-04-21

The Los Angeles County Museum of Art (LACMA) recently celebrated the opening of the David Geffen Galleries with a glamorous gala, featuring the architectural vision of Peter Zumthor. A standout moment of the night was a stunning drone light performance called 'Franchise Freedom,' created by the team at DRIFT, which included 1,000 drones. This captivating show, first introduced at Art Basel in 2017, utilizes a unique biological algorithm inspired by the flight patterns of starlings, ensuring that no two performances are alike. The creators, Lonneke Gordijn and Ralph Nauta, explore the connections between humans, nature, and technology through this innovative work, which interacts with the museum's location on Wilshire Boulevard in Los Angeles.

Key facts

  • LACMA opened the David Geffen Galleries, designed by Peter Zumthor.
  • DRIFT performed 'Franchise Freedom' with 1,000 drones.
  • The drone show was the finale of a gala with Hollywood celebrities.
  • 'Franchise Freedom' debuted at Art Basel in 2017.
  • The piece uses a biological algorithm mimicking starling murmurations.
  • DRIFT founders Lonneke Gordijn and Ralph Nauta choreographed the show.
  • The performance explores man, nature, and technology.
  • The drones engaged with the museum on Wilshire Boulevard.

Entities

Artists

  • DRIFT
  • Lonneke Gordijn
  • Ralph Nauta
  • Peter Zumthor
  • Pablo Garcia
  • Albert Azouz
  • Bo Bridges
  • Davis Huber
  • Dillon Harmon
  • Elias Posada
  • Jake Howard
  • Joshua Ewalt
  • Mark Christian
  • Patrick Coyne
  • Pedro Castro
  • Sammie Saing
  • William Teets

Institutions

  • Los Angeles County Museum of Art (LACMA)
  • David Geffen Galleries
  • Art Basel
  • Los Angeles County Museum of Art
  • LACMA
  • Complex Aerial
  • designboom

Locations

  • Los Angeles
  • United States
  • Wilshire Boulevard
  • California

Sources