Drake's Ice Sculpture Promotion for 'Iceman' Album Causes Chaos in Toronto
A massive ice installation erected in a Toronto parking lot on Monday to promote Drake's upcoming album 'Iceman' was dismantled by firefighters two days later due to safety concerns. The rapper had hinted on Instagram that the album's release date was hidden inside one of the ice blocks, drawing crowds who attempted to break the ice with pickaxes and hammers, climb the structure, or melt it with blowtorches. The chaotic scene prompted fire crews to use high-pressure water jets to partially dissolve the installation, with the promoter responsible for complete removal. Streamer Kishka discovered a bag inside the ice containing the release date: May 15, later confirmed by Drake on Instagram. The incident follows a previous stunt where a controlled explosion during a Drake music video shoot in the Downsview neighborhood caused panic among residents, reminiscent of a 2008 propane refinery explosion that killed one person and evacuated 12,000. Drake has been promoting the album with highly visible public stunts in his hometown, including icing over his courtside seats at a Toronto Raptors game.
Key facts
- Ice installation erected Monday in Toronto parking lot to promote Drake's album 'Iceman'
- Firefighters dismantled the structure Wednesday for safety reasons
- Drake claimed on Instagram that the album release date was hidden inside an ice block
- Crowds used pickaxes, hammers, and blowtorches to try to access the date
- Streamer Kishka found a bag with the release date: May 15
- Drake confirmed the date on Instagram
- Previous week: controlled explosion during Drake video shoot in Downsview caused alarm
- Drake also iced over his courtside seats at a Toronto Raptors game
Entities
Artists
- Drake
- Kishka
- PARTYNEXTDOOR
Institutions
- Toronto Fire Services
- Toronto Raptors
- Twitch
Locations
- Toronto
- Canada
- Downsview