Donatella Versace steps down as creative director after 30 years
Donatella Versace has stepped down as creative director of Versace after nearly 30 years, becoming Chief Brand Ambassador focused on philanthropy. She is succeeded by Dario Vitale, former Design and Brand Image Director at Miu Miu, a Prada Group label. Vitale, from the Amalfi Coast but based in Milan, helped revitalize Miu Miu alongside Miuccia Prada. Donatella took over after her brother Gianni Versace's death in 1997, having previously worked on the brand's ad campaigns. Among her iconic creations is the Jungle Dress worn by Jennifer Lopez at the 2000 Grammy Awards, which reportedly inspired Google Images. Capri Holdings CEO John D. Idol called the transition part of a careful succession plan, praising Donatella's role in Versace's global success and expressing confidence in Vitale's vision for future growth.
Key facts
- Donatella Versace leaves role as creative director after nearly 30 years
- Becomes Chief Brand Ambassador focusing on philanthropic activities
- Succeeded by Dario Vitale, former Design and Brand Image Director at Miu Miu
- Vitale is from the Amalfi Coast and based in Milan
- Donatella took over after Gianni Versace's death in 1997
- She created the Jungle Dress worn by Jennifer Lopez at the 2000 Grammy Awards
- The Jungle Dress reportedly motivated the creation of Google Images
- Capri Holdings owns Versace since 2018
Entities
Artists
- Donatella Versace
- Gianni Versace
- Dario Vitale
- Miuccia Prada
- Jennifer Lopez
- John D. Idol
Institutions
- Versace
- Miu Miu
- Prada Group
- Capri Holdings
- Artribune
Locations
- Milan
- Italy
- Costiera Amalfitana