ARTFEED — Contemporary Art Intelligence

Diva Futura Film Chronicles Cicciolina and Moana Pozzi's Agency

other · 2026-04-26

Giulia Louise Steigerwalt's film "Diva Futura" premiered at the 2024 Venice Film Festival, starring Pietro Castellitto and Barbara Ronchi. The comedy-drama explores Riccardo Schicchi's agency Diva Futura, which revolutionized Italian mass culture in the 1980s-90s by transforming hippie free-love ideals into the porn industry. The film adopts the perspective of secretary Debora, then inverts it to show the contradictions of the cultural revolution. Steigerwalt aimed to blend playfulness and tragedy, highlighting the sincere intentions behind the "cialtroneria" (cheapness). The agency turned "girls next door" like Ilona Staller (Cicciolina), Moana Pozzi, and Eva Henger into global porn stars, coining the term "pornostar" amid the boom of private TV and VHS. The film addresses moral, human, and media impacts, depicting jealousy, torment, and contradictions within the Diva Futura family. It will be released in Italian cinemas on February 6, 2025, by PiperFilm.

Key facts

  • Directed by Giulia Louise Steigerwalt
  • Stars Pietro Castellitto and Barbara Ronchi
  • Premiered at 2024 Venice Film Festival
  • Focuses on Riccardo Schicchi's agency Diva Futura
  • Set in 1980s-90s Italy
  • Features Ilona Staller, Moana Pozzi, Eva Henger
  • Coined the term 'pornostar'
  • Release date: February 6, 2025, by PiperFilm

Entities

Artists

  • Giulia Louise Steigerwalt
  • Pietro Castellitto
  • Barbara Ronchi
  • Riccardo Schicchi
  • Ilona Staller
  • Moana Pozzi
  • Eva Henger
  • Margherita Bordino

Institutions

  • Diva Futura
  • PiperFilm
  • Artribune
  • Mostra del Cinema di Venezia

Locations

  • Venezia
  • Italy
  • Roma

Sources