ARTFEED — Contemporary Art Intelligence

Disney's 'Cruella' Explores Fashion and Villain Origins

other · 2026-04-27

Disney's live-action film 'Cruella,' starring Emma Stone and Emma Thompson, premiered in Italian theaters on May 26, 2021, and on Disney+ with VIP Access on May 28. Directed by Craig Gillespie, the film reimagines the origin of Cruella de Vil, set during the 1970s punk rock revolution in London. It follows Estella, a young con artist with a passion for fashion, whose talent catches the eye of the Baroness von Hellman, a legendary but ruthless fashion icon. The narrative traces Estella's transformation into the vengeful, stylish Cruella, exploring themes of identity, power, and revenge. The film emphasizes fashion and costume as central storytelling elements, with makeup and hairstyles carrying as much weight as dialogue. Emma Stone described the character as a blend of Estella and Cruella, shaped by tragic events. Emma Thompson noted the Baroness is the catalyst for Cruella's creation, representing an older, extravagant fashion establishment. Gillespie aimed for moral ambiguity, avoiding a black-and-white portrayal and using music—such as a Doors track—to enhance scenes. The character first appeared in Dodie Smith's 1956 novel and was animated in Disney's 1961 'One Hundred and One Dalmatians,' with subsequent live-action remakes in 1996 and 2000. This film marks the first deep dive into Cruella's psychology and backstory, presenting a 'romantic villain.' The film also serves as a fashion showcase, with a soundtrack designed to complement the visuals.

Key facts

  • Film 'Cruella' released in Italian theaters May 26, 2021, and on Disney+ with VIP Access May 28.
  • Directed by Craig Gillespie.
  • Stars Emma Stone as Cruella/Estella and Emma Thompson as Baroness von Hellman.
  • Set in 1970s London during the punk rock revolution.
  • Explores Estella's transformation into Cruella, driven by fashion ambition and betrayal.
  • Fashion and costume are central to the film's narrative.
  • Character originated in Dodie Smith's 1956 novel and Disney's 1961 animated film.
  • Gillespie used music on set to shape scenes, including a Doors track.

Entities

Artists

  • Emma Stone
  • Emma Thompson
  • Craig Gillespie
  • Dodie Smith
  • Margherita Bordino

Institutions

  • Disney
  • Disney+
  • Artribune
  • Liberty London

Locations

  • London
  • Italy

Sources