ARTFEED — Contemporary Art Intelligence

Daniel Birnbaum Curates VR/AR Section at Frieze New York

festival-fair · 2026-05-04

Former Moderna Museet director Daniel Birnbaum, who left the museum world to lead Acute Art, curates 'Electric,' a virtual and augmented reality section at Frieze New York (May 2–5). The section features works by Nathalie Djurberg & Hans Berg, Anish Kapoor, Koo Jeong A, Städelschule Architecture Class (SAC), R. H. Quaytman, Rachel Rossin, and Timur Si-Qin. Two alternating programs, Alternating Current (AC) and Direct Current (DC), run hourly. Birnbaum notes that VR/AR offers a brief window for free experimentation. Works include Kapoor's 'Into Yourself, Fall,' a VR journey inside the human body; Djurberg & Berg's 'It Will End in Stars,' an immersive dreamscape; SAC's 'The Third Glass,' based on Duchamp's 'The Large Glass'; Rossin's 'Man Mask,' a meditation on Call of Duty environments; Quaytman's '+ x, Chapter 34,' inspired by Hilma af Klint; Si-Qin's 'A New Protocol,' proposing a secular spirituality; and Koo Jeong A's 'Prerequisites 7,' an AR piece using QR codes.

Key facts

  • Daniel Birnbaum curates 'Electric' at Frieze New York, May 2–5, 2019.
  • Section features VR and AR works by eight artists/collectives.
  • Works include Anish Kapoor's first VR project 'Into Yourself, Fall'.
  • Rachel Rossin's 'Man Mask' was commissioned by Rhizome and New Museum.
  • Städelschule Architecture Class's 'The Third Glass' references Marcel Duchamp's 'The Large Glass'.
  • R. H. Quaytman's project is inspired by Hilma af Klint.
  • Timur Si-Qin's 'A New Protocol' proposes a secular cosmology.
  • Koo Jeong A's AR piece uses QR codes scattered around the fair.

Entities

Artists

  • Daniel Birnbaum
  • Antony Gormley
  • Nathalie Djurberg
  • Hans Berg
  • Anish Kapoor
  • Koo Jeong A
  • R. H. Quaytman
  • Rachel Rossin
  • Timur Si-Qin
  • Marcel Duchamp
  • Hilma af Klint
  • Valentina Tanni

Institutions

  • Acute Art
  • Frieze New York
  • Städelschule Architecture Class (SAC)
  • Rhizome
  • New Museum
  • Solomon R. Guggenheim Museum
  • Politecnico di Milano
  • Naba – Nuova Accademia di Belle Arti

Locations

  • New York
  • United States
  • Frankfurt
  • Germany
  • Sweden
  • South Korea

Sources