ARTFEED — Contemporary Art Intelligence

Damien Hirst Admits Diamond Skull Was Never Sold

market-auction · 2026-04-27

Damien Hirst has admitted that his diamond-encrusted skull, For the Love of God, was never actually sold for $100 million in 2007. In a New York Times interview, the artist revealed the work remains in a Hatton Garden vault, still owned by his gallery White Cube and a group of investors. The 2007 sale announcement, which set a record, had long been met with skepticism due to inconsistencies in Hirst's statements about production costs and lack of proof. The work was later exhibited at the Rijksmuseum, Tate Modern, and Palazzo Vecchio. Hirst, now the richest artist in Britain, has since pivoted to NFTs. The case highlights how hype and communication often outweigh transparency in the art market.

Key facts

  • Damien Hirst admitted the $100 million sale of For the Love of God never happened.
  • The work is still owned by White Cube and a group of investors.
  • It is stored in a Hatton Garden vault.
  • The sale was announced in August 2007 but lacked concrete proof.
  • Hirst gave inconsistent production cost figures: $16 million in 2006, then $30 million.
  • Jewelers estimated the actual value at $15-20 million.
  • The skull was exhibited at Rijksmuseum, Tate Modern, and Palazzo Vecchio.
  • Hirst is the richest artist in Britain and has moved into NFTs.

Entities

Artists

  • Damien Hirst

Institutions

  • White Cube
  • New York Times
  • Rijksmuseum
  • Tate Modern
  • Palazzo Vecchio

Locations

  • Bristol
  • New York
  • Hatton Garden
  • London
  • Amsterdam
  • Italy

Sources