ARTFEED — Contemporary Art Intelligence

Corrado Sassi's Artviewers Project Captures Audiences at Art Basel 2019

exhibition · 2026-05-04

Corrado Sassi (Rome, 1965) has been photographing gallery and art fair visitors for over a decade in his ongoing project Artviewers. Inspired by a Picasso quote, Sassi elevates the audience to the status of artwork, reversing traditional roles. His series shot at Art Basel 2019 was published exclusively by Artribune. Sassi cites Piero della Francesca as a key influence, alongside early color photographers, and aims for aesthetic precision through minimal color constructions, forms, and perspectives. The project comments on the commercial context of contemporary art fairs, where the artwork's 'aura' often diminishes.

Key facts

  • Corrado Sassi was born in Rome in 1965.
  • Artviewers project has been ongoing for over ten years.
  • The series was shot at Art Basel 2019.
  • Sassi cites Piero della Francesca as a major influence.
  • The photographs focus on art fair visitors rather than artworks.
  • Sassi aims to reveal hidden details and convey a message through aesthetic attention.
  • The project was published exclusively by Artribune.
  • Sassi's work reverses the roles of audience and artwork.

Entities

Artists

  • Corrado Sassi
  • Pablo Picasso
  • Piero della Francesca

Institutions

  • Artribune

Locations

  • Rome
  • Italy
  • Basel
  • Switzerland

Sources