Comité Colbert Brings French Luxury Exhibition to New York's The Shed

In late May 2026, New York's The Shed will host 'Hidden Treasures: 250 Years of Franco-American Luxury Stories,' an exhibition celebrating French luxury brands organized by Comité Colbert. The event, timed to the US's 250th anniversary, features 96 French luxury brands including Louis Vuitton, Balenciaga, and Veuve Clicquot, alongside 17 cultural institutions like the Musée du Louvre. Bénédicte Épinay, president and CEO of Comité Colbert, frames the exhibition as cultural diplomacy. The US now accounts for about a third of luxury sales, with HSBC estimating 8% growth in 2026. Meanwhile, younger consumers are redefining luxury: Yi Ng of SR_A notes a shift toward health and optimization, while Jesse Lee of Basic.Space emphasizes timelessness and vintage. Christie's reports 17% growth in luxury sales, driven by new wealthy buyers from India and tech sectors. The exhibition runs May 26-31 at The Shed.