Chewy's Net Sales Per Active Customer Hits $591 in Fiscal 2025
Chewy's net sales per active customer (NSPAC) reached $591 in fiscal 2025, reflecting strong engagement and the success of its premiumization strategy. The increase is driven by higher spending on premium products, veterinary services, and the Autoship subscription program. This metric indicates that existing customers are spending more, even as the company focuses on customer retention and higher-margin offerings. The data underscores Chewy's ability to expand revenue per user through enhanced product mix and service expansion.
Key facts
- Chewy's NSPAC climbed to $591 in fiscal 2025.
- Premium products, vet care, and Autoship drive spending per customer.
- The increase reflects strong customer engagement.
- Chewy's premiumization strategy focuses on higher-margin offerings.
- Autoship is a subscription program for recurring orders.
- Veterinary services are a key growth area for Chewy.
- NSPAC measures net sales per active customer over a trailing 12-month period.
- The company emphasizes customer retention and increased spend per user.
Entities
Institutions
- Chewy
Sources
- Quartz —