CBS Turns Late-Night Loss into Profit with Byron Allen Time-Buy Deal
CBS has announced that its decision to cancel Stephen Colbert's "Late Show" and lease the time slot to Byron Allen will generate $15 million in profit, a dramatic turnaround from a $40 million annual loss. Under the time-buy arrangement, Allen Media Group covers all production costs and pays CBS a fee, while selling its own advertising. The shift represents a $55 million swing for the network. The move has been widely criticized, with David Letterman calling executives "lying weasels" and industry speculation suggesting the cancellation was politically motivated to appease President Donald Trump, who dislikes late-night political humor. Colbert's finale drew 6.7 million viewers, while Allen's debut "Comics Unleashed" garnered 878,000 total viewers across two half-hour shows on a Friday, a traditionally low-viewership night. Ad spending on late-night TV has fallen to $209 million in 2025 from $519.7 million in 2017, a 60% drop. "The Late Show" accounted for 27% of late-night ad spending in 2025 and 29% in 2026.
Key facts
- CBS says its late-night time-buy deal with Byron Allen will generate $15 million in profit.
- The previous late-night slot was losing $40 million annually under Stephen Colbert.
- The shift represents a $55 million swing from loss to profit.
- David Letterman called CBS executives 'lying weasels' over the cancellation.
- Industry speculation ties the cancellation to a desire to flatter President Donald Trump.
- Colbert's finale drew 6.7 million viewers; Allen's debut had 878,000 total viewers.
- Ad spending on late-night TV fell to $209 million in 2025 from $519.7 million in 2017.
- Allen covers 100% of production costs and pays CBS a fee for the time slot.
Entities
Artists
- Stephen Colbert
- Byron Allen
- David Letterman
- Jimmy Fallon
- Jimmy Kimmel
- Johnny Carson
- Jay Leno
Institutions
- CBS
- Paramount
- Allen Media Group
- NBC
- ABC
- Variety
- Nielsen
- Guideline
Locations
- United States