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Carlota Guerrero's Retail Ritual: Motherhood and Consumer Culture at Sarajevo Photography Festival

exhibition · 2026-08-07

The National Gallery of Bosnia and Herzegovina unveiled Carlota Guerrero's inaugural institutional solo exhibition, titled Retail Ritual, during the Sarajevo Photography Festival. This exhibition reimagines a luxury fitting room as a performance space where themes of motherhood, consumer culture, the female perspective, and performance intersect. In a conversation with Vogue, Guerrero elaborated on concepts such as desire, identity, and ritual, as well as the images that arise before experiences can be fully grasped. This event signifies a pivotal moment in Guerrero's artistic journey, positioning her photographic and performative work within a significant institutional framework, while the Sarajevo Photography Festival fosters a larger dialogue on contemporary photography and performance.

Key facts

  • Carlota Guerrero's first institutional solo exhibition is titled Retail Ritual.
  • The exhibition is held at the National Gallery of Bosnia and Herzegovina.
  • It takes place during the Sarajevo Photography Festival.
  • The exhibition transforms a luxury fitting room into a stage.
  • Themes include motherhood, performance, consumer culture, and the female gaze.
  • Guerrero discussed desire, identity, ritual, and pre-experiential images with Vogue.
  • The exhibition is part of the Sarajevo Photography Festival.
  • The source is an article from Vogue.

Entities

Artists

  • Carlota Guerrero

Institutions

  • National Gallery of Bosnia and Herzegovina
  • Sarajevo Photography Festival
  • Vogue

Locations

  • Sarajevo
  • Bosnia and Herzegovina

Sources