Bulgari lights up Rome for Christmas 2024 with expanded decorations and Tubogas exhibition
On December 2, 2024, Bulgari will once again light up Rome for the Christmas season, marking the seventh year of this festive tradition. This year, the decorations will extend beyond the historic center to include surrounding areas. Via Condotti will feature an arch adorned with spirals made of gold aluminum and plexiglass, along with an eight-pointed star, illuminated by more than 14,000 LED micro lamps. The Christmas tree at the Spanish Steps, inspired by a Bulgari motif, will showcase a glass-effect plexiglass ellipse wrapped around a brass spiral, crowned with the eight-pointed star. Additionally, twenty peripheral squares will receive decorations. CEO Jean-Christophe Babin highlighted the significance of this initiative and the sustainability efforts, which have led to over 75% energy savings. On the same day, Bulgari will also launch the 'TUBOGAS' exhibition.
Key facts
- Bulgari decorates Rome for the seventh consecutive year starting December 2, 2024.
- Over 14,000 low-consumption LED micro lamps light up Via Condotti.
- Christmas tree at Spanish Steps for the fourth year, inspired by Bulgari symbol.
- Decorations extend to peripheral areas: twenty squares and four piazzas with trees.
- Energy savings over 75% compared to traditional installations, using LEDs and collaboration with LVMH Group.
- Exhibition 'TUBOGAS' opens December 2, 2024 at Bulgari DOMVS, Via dei Condotti 10.
- Tubogas Monete necklace from the 1970s with four Greek silver coins shown for first time.
- First Tubogas jewelry watch from 1948 exhibited.
- Jean-Christophe Babin, CEO of Bulgari, quoted.
- Bulgari supported restoration of Spanish Steps completed in 2016.
Entities
Institutions
- Bulgari
- LVMH Group
- Bulgari DOMVS
- Bulgari Heritage Collection
Locations
- Rome
- Italy
- Via Condotti
- Spanish Steps
- Trinità dei Monti
- Piazza Sor Capanna
- Piazzale di Porta Pia
- Piazza della Visione
- Piazza Santa Maria dell’Olivo