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BTS Joins Hans Ulrich Obrist's 'do it' Exhibition with Conceptual Art Instructions

exhibition · 2026-04-20

The K-pop group BTS has contributed to curator Hans Ulrich Obrist's ongoing exhibition project 'do it (around the world)', which collects conceptual instructions from artists for potential artworks. Their submission emphasizes connection across boundaries, aligning with themes from their music, UN speeches, and previous art collaborations. Launched in 1993 in Paris with artists Christian Boltanski and Bertrand Lavier, the initiative now features over 400 participants including Yoko Ono, Louise Bourgeois, Tracey Emin, Olafur Eliasson, Virgil Abloh, and Arca. Recently revived post-pandemic, new instructions are added weekly to a Google Arts & Culture platform. BTS previously worked with artists like Antony Gormley, Ann Veronica Janssens, and Tomás Saraceno on global installations promoting 'love and care'.

Key facts

  • BTS contributed to Hans Ulrich Obrist's 'do it (around the world)' exhibition
  • The project invites artists to share conceptual instructions for artworks
  • It began in 1993 in Paris with Christian Boltanski and Bertrand Lavier
  • Over 400 contributors include Yoko Ono, Louise Bourgeois, Tracey Emin, Olafur Eliasson, Virgil Abloh, and Arca
  • The project was rebooted in 2023 after the COVID-19 pandemic
  • Instructions are available on Google Arts & Culture with weekly updates
  • BTS's contribution focuses on connecting beyond boundaries
  • BTS previously collaborated with Antony Gormley, Ann Veronica Janssens, and Tomás Saraceno on art installations

Entities

Artists

  • BTS
  • Hans Ulrich Obrist
  • Yoko Ono
  • Louise Bourgeois
  • Tracey Emin
  • Olafur Eliasson
  • Virgil Abloh
  • Arca
  • Christian Boltanski
  • Bertrand Lavier
  • Antony Gormley
  • Ann Veronica Janssens
  • Tomás Saraceno

Institutions

  • Google Arts & Culture
  • UN

Locations

  • Paris
  • France
  • South Korea

Sources